1.31.12 5:32 PM
New Complicated Confusing Snowboard From Gnu Naturally Makes Snowboarding Easier And More Fun!
Seattle, WA (January 31, 2012) – In a special very early release coming out mid-February 2012, GNU re-evolutionizes snowboarding with the most technologically advanced snowboard ever, the new GNU Impossible Asym. Sym. Sync. Pickle. Balance through asymmetry is taken to the next level, with the Impossible’s new asymmetry for ducks then combined with Mervin Mfg’s latest and greatest technological innovations. Customized core construction, sidecuts and contact angles are designed to allow the body and board to synchronize into perfect harmony through nearly “imperceptible perfection.”
In addition to Asym Sym Sync, elliptical EC2 camber/banana with Magne-Traction underfoot creates a fun, all-mountain ride. Impossibly strong, ultra-lightweight magnesium fiber, rugged Bio Beans topsheet material, black and blue swirl sidewalls, lightweight Colombian Gold eco wood core and a sintered base combine are brought together in the Gnu Impossible for the most technologically advanced snowboard being built today.
Asym Sym Sync is designed with the body’s asymmetry front to back, but symmetry side-to-side in mind. Snowboard turn mechanics are completely different on your toe side than on your heel side. The Duck Asym of the Asym Sym Sync balances the amount of board contact behind and in front of your feet for stable, balanced pop and float.
On the heel side, a shorter contact length allows for turns and reactions with power that are taken at an inherently lower angle. A softer flexing core construction on the heel side allows the board to flex into a tighter arc at a lower angle. On the toe side, anatomically its possible to tip a board up into a very aggressive angle of attack. The Asym Sym Sync’s mellower toe side sidecuts and longer contact are designed to balance this asymmetry creating toe edge stability and a range of turning arcs that align perfectly with the heelside turns. A firmer flexing core on the toe side provides added stability and control necessary with finely tuned toe side turn mechanics.
Curious Science and Anatomical Facts:
Available in 155cm only, for mid-February 2012 very early season release. Full size run and greater availability fall 2012.
TECH SPECS:
1.5.12 3:42 PM
The Gnu Impossible Asym Sym Sync Pickle, debuts at SIA, available September 2012
Seattle, WA January 5, 2012 – GNU re-evolutionizes snowboarding with the most technologically advanced snowboard ever, the new GNU Impossible Asym. Sym. Sync. Pickle, arriving in stores in September 2012. Balance through asymmetry is taken to the next level, with the Impossible’s new asymmetry for ducks, which is then combined with Mervin Mfg’s latest and greatest technological innovations. Customized core construction, sidecuts and contact angles are designed to allow the body and board to synchronize into perfect harmony through nearly “imperceptible perfection.”
In addition to Asym Sym Sync, elliptical EC2 camber/banana with Magne-Traction underfoot creates a fun, all-mountain ride. Impossibly strong, ultra-lightweight magnesium fiber, rugged Bio Beans topsheet material, glow in the dark sidewalls, lightweight Colombian Gold eco wood core and a sintered base combine are brought together in the Gnu Impossible for the most technologically advanced snowboard being built today.
Asym Sym Sync is designed with the body’s asymmetry front to back, but symmetry side-to-side in mind. Snowboard turn mechanics are completely different on your toe side than on your heel side. The Duck Asym of the Asym Sym Sync balances the amount of board contact behind and in front of your feet for stable balanced pop and float.
On the heel side, a shorter contact length allows for turns and reactions with power that are taken at an inherently lower angle. A softer flexing core construction on the heel side allows the board to flex into a tighter arc at a lower angle. On the toe side, anatomically its possible to tip a board up into a very aggressive angle of attack. The Asym Sym Sync’s mellower toe side sidecuts and longer contact are designed to balance this asymmetry creating toe edge stability and a range of turning arcs that align perfectly with the heelside turns. A firmer flexing core on the toe side provides added stability and control necessary with finely tuned toe side turn mechanics.
TECH SPECS:
- Twin Asym Sym Sync. Freestyle
- Shape and Geometries
- EC2 BTX Eliptical Banana Camber combo
- Magne-Traction
- Magnesium Fiber
- Asym Colombian Gold eco core
- Bio Beans Topsheet
- Glow in the dark sidewalls
- Sintered Base
- Flex 5.5-7 Depending on length
- Price: $799.95US, $849.95CDN
- In Stores: starting fall 2012
9.1.11 2:17 PM
Seattle, WA (September 1, 2011) – Gnu introduces the special, early release of “Ladies Choice” a snowboard designed for and with full input from Jamie Anderson, the world’s most progressive female freestyle rider. Starting this fall in a limited edition run, Gnu shares the snowboard that helped Jamie to win virtually every major slopestyle competition last season. The Ladies Choice blends Jamie’s favorite shapes, flexes and geometries with many of Gnu’s award winning technologies including Magne-Traction, Pickle Tech and C2 Power Banana contours for a proven winning combination.
“It’s amazing! This board is designed for my riding style and everything I like to do,” Jamie says of the Gnu Ladies Choice. “It’s the best board I’ve ever ridden. I couldn’t be happier!”
No woman in the history of snowboarding has dominated slopestyle and freestyle snowboarding to the extent that Jamie has over the past five years. The snowboarders with jobs at Gnu were very excited to work with her to create the ultimate freestyle performance board.
“It’s been amazing to watch Jamie progress over the years and grow into the rider she is today,” says Barrett Christy, Brand Manager for Gnu Women’s. “She has such smooth style, total confidence, and she loves snowboarding. We worked together to blend her favorite shape, flex, and tech into this really fun freestyle board. I can’t wait to see what Jamie does next on her board!”
Jamie spent her summer at home in Tahoe enjoying California’s extended winter and making subtle refinements to the “Ladies Choice” before introducing it to the world. Then she put it to a final test at the New Zealand Open and came away with first place in slopestyle, her fifth title at the contest and the MINI Creative Use of Space award for her half-cab 5-0 to b/s 180. Looking to repeat a TTR World Tour championship for the third straight year, Jamie is leading the tour rankings following this summer’s win.
Technology included:
Pickle Tech: Balance through Asymmetry. Jamie knows there’s a huge difference between your turn mechanics on your toe-side and heel-side edges. Gnu’s Pickle Tech asymmetric sidecuts perfectly balance nature’s asymmetry.
Magne-Traction: Serrated edges give great edge hold, slide boxes and rails with ease and allow Jamie to set up for big park jumps with complete confidence.
C2 Banana Technology: Camber / Banana combination contour gives the best of both worlds. Camber at each end offers stability during big landings and takeoffs at speed, while banana goes between your feet for catch-free freestyle, unreal float in pow and great carving even on hard pack and ice.
Also features: Quasi Glass, AG 1 lightweight, poppy, farmed, sustainable wood core and a sintered base
Available this fall in a Gnu early release, limited run
Msrp $539.95
Sizes 148.5cm and 151.5cm
Easy to ride, maximum performance, hand-built by snowboarders with jobs in the U.S.A.
10.13.10 2:10 PM
Forest Bailey Get’s Absolutely Pickled!
Over the past few years Gnu rider Forest Bailey has repeatedly strapped himself to the top of a Pickle and gotten completely weird. His skate influenced take on snowboarding is decidedly un-kosher. He rides hard, wins contests, wears sweaters, is salty and has achieved supreme balance through asymmetry. Forest Bailey has earned his very own Gnu Psychedelic Park Pickle model!
SIZES – 150, 153, 156
Limited edition Early Release Forest Bailey Psychedelic Park Pickle Model available now!
PICKLE TECH!
Your body is asymmetric, your snowboard should be asymmetric.
Twin asymmetric Magne-Traction Banana for ducks! The Park Pickle takes the next step in snowboard specific geometries. Banana between your feet for easy riding, catch free park freestyle performance, and unreal float in powder. Magne-Traction for unreal edgehold everywhere. Asymmetric sidecuts and construction to balance the different turning mechanics required for heelside turns and toe side turns. Your heels have power and a direct line to your edges…your toes have finger like finesse and control but your energy must be transmitted out too your toes through the power robbing 90° angle of your foot and ankle. Your body is asymmetric, your snowboard should be asymmetric. Park Pickles with a deeper heelside sidecut and unique asym core, are designed around progressive riding and modern freestyle duck stances in all terrain. Experimenting is fun! TWSNOW Good Wood Winner! Snowboarder Best of Test Winner!
CONTEST! GET WEIRD AND WIN A NEW FOREST BAILEY PARK PICKLE
Best shot posted on GNU Facebook of you getting weird with a pickle wins a new Forest Park Pickle. Deadline 3/01/2011
Every Gnu is handbuilt in the USA by the snowboarders with Jobs at Mervin MFG.
1.18.10 2:08 PM
The Gnu Park Pickle and B-Street made it into the amNew York!
10.30.09 7:08 AM
In recognition for design excellence in its 2006 creation of Banana Technology its predecessor Magne-Traction and for its positive contributions to the community Mervin Manufacturing was honored by the community of Carlsborg WA with its own road “Banana Way”. The sun beamed down through a bright blue hole in the sky during the grand opening ribbon cutting ceremony that was held on Oct 29th.
Attendees included; the Mayor of Carlsborg Phillip Hergash, the unofficial Mayor of Carlsborg Daylin MItchell, Ryan Hollis Mervin’s new GM, sales manager Greg Hughes, Lib Tech’s Experimental Division including MIke Olson, Pete Saari, Steven Cobb, Apostolos Karabotsos, Jeff Henderson, the EnvironMental division head Norm Nelson, designers Annette Veihelmann, Trevor Phillips, Tim Karpinski, Customer Service experts Lindsey Bryan, Matt Olson, all of Mervin’s top Craftspeople, Shipping, Purchasing, Accounting, and the entire Mervin Global Alignment crew.
“Banana Way is where I make snowboards” Mike Olson
“Pot holes, gravel and mud never looked better!” Ryan Hollis
“This is a great moment for the community of Carlsborg and Mervin Manufacturing” Mayor Phillip Hergash
“Take a left on Kitchen Dick, right on Woodcock and straight down Banana Way” Pete Saari
“Banana Way is never the wrong way” Greg Hughes
Mervin’s New official mailing address is:
Mervin Manufacturing
65 Banana Way
Sequim, WA 98382
2.5.09 12:03 PM
The Gnu B Pro BTX featuring C2 Power Banana Technology and Magne-Traction was awarded Snowpress’s Innovation Award at the 2009 SIA Las Vegas Trade show! The innovation award honors the best innovations in the snowsports industry for the 2009/2010 Season. C2 Power Banana is designed for aggressive all terrain freestyle riders and features Banana Tech rocker between your feet combined with cambers at each end of the board. This Banana Camber combination offers the best features of Banana Tech…float in powder in both directions, carving on hardpack and ice and a catchfree freestyle performance with the best features of camber…end to end stability, and extra pop for strong aggressive riders. Power Banana is also available in the Lib Tech Travis Rice and Dark Series, as well as Gnu Danny Kass and Temple Cummins series. Travis Rice won the X Games big air on a Power Banana T Rice model! Torah Bright won the X Games half pipe and US open on a BTX Power Banana. Keep your Banana between your legs!
2.3.09 2:28 PM
Gnu is co-opting the vast agricultural skills of farmers (a grow culture) to create the futuristic Agro binding featuring industry-leading Bio-Renewable Polymers and recyclable components. The Bio-Renewable Polymers are responsibly derived from non food-stock vegetation.
The new Agro binding along with the entire Gnu men’s and women’s binding line is making a total commitment to Fastec Technology. Fastec Technology enables smooth and easy “Backdoor” entry into plush state-of-the art ankle straps and toe cup(hockey chin) straps. Even snowboarders who prefer conventional equipment will love using the “Backdoor” if they’re willing to be a little experimental. Not only are Gnu Fastec “Backdoors” easy in and easy out, the unique precision foot registration and enhanced performance will make snowboarders never want to go conventional again.
The Mervin crew, who are revolutionizing the industry by putting Park Pickles and Skate Bananas between your legs, guarantee the next leap forward in binding technology starts with the Backdoor. The Agro model is green in color to remind you of your earth friendly binding choice. Try the Gnu Agro Backdoor!
Available this summer at a GNU Shop Near You
1.13.09 5:35 PM
Check out the new Snowboard Magazine, The Women’s Issue. Lots of good stuff in there! Bryn Valaika’s Gnu Ad, “Words of Wisdom” article by Barrett, pictures of Kaitlyn hanging with an impressive line-up at Snow Angels, and nice coverage on the B-Pro, one of the products highlighted in their Breast Cancer Awareness section.
1.13.09 5:25 PM
This month’s issue of Muscle and Fitness Hers (Jan/Feb 09) has a big feature on Amy Purdy. It tells her amazing story and she shares her fitness routine and training tips. She is so inspirational, and now people are recognizing her not only for what she’s overcome, but for her accomplishments year after year. Pick one up and read it!
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